Increase total marketing return on investment (ROI)
Here's why your dental practice is struggling to acquire a consistent stream of new patients...
When it comes to getting new patients for your practice, there’s nothing more powerful than search engine marketing.
But…You probably already knew that. You’ve probably also invested in SEO or PPC at some point and got mediocre results (despite being promised otherwise).
You’re here because you need help with one (or all) of the following:
Your office isn’t showing up prominently in Google's local search results
Decrease the cost per new patient from paid search campaigns (including direct mail)
Improve the quality and quantity of your practice's inbound leads.
Most dental practice’s struggle because their strategy focuses on only one or two areas of search. To get meaningful results, we need to show up in EVERY SINGLE PART of Search. Depending on what will benefit your practice, we deploy a “Blended” strategy targeting both paid and organic opportunities (if necessary), which can effectively optimize your marketing efforts towards specific high quality patients.
How We Generate Your Practice New Patients
Most agencies fail to deliver results because they only focus on a few parts of the search engine result pages. Instead, we attack every single opportunity to make sure your practice generates quality patients.
Pay-Per-Click Ads
PPC ads are the fastest way to get new patients in the door. This comes at a premium cost, but in 14 days your phone will be ringing.
Local SEO
Securing the top ranking in Google “Maps Pack” organically for profitable PPC keywords is our top priority.
Content Production
Attacking organic Google results by creating content using profitable keywords from PPC.
Local Ads
The fastest way to get new patients in the door. Within 14 days your phone will be ringing.
You're Missing Out On New Patients!
Our Traffic Projection Tool Will Show Your Website’s True Potential (AKA How Much Money You Should Be Making).
Using data from your website, our Traffic Projection analysis can accurately forecast how much traffic (and revenue) your website could be getting from Google.
First we setup a handful of paid search campaigns. The goal of these campaigns is to identify the keywords that are driving the highest quality leads, for the lowest cost.
We’re able to map those leads back to individual keywords, so we know exactly which levers to pull to scale.
2
Optimize For Local Search
Using the top performing keywords from your paid ad campaigns, we push those into an organic/Local SEO campaign.
The focus of your organic campaign is to rank for local searches, so our process focuses on optimizing GBP profiles, generating reviews and securing local press mentions.
3
Create High-Value Content
The next step is to stack more organic keyword rankings by building new content for your website. More practice area pages, location pages, resource guides and blog posts that target high value keywords and bring in new patients.
4
Reduce Reliance On Paid Ads
We continue the process of finding new keywords, scaling and pushing to organic.
The goal is to build an engine that finds the most valuable keywords.
5
Track Engagement & Conversions
Everything is meticulously tracked in a lead tracking dashboard.
Our consultants setup call tracking, form tracking and website engagement tracking so we can clearly show you your leads, traffic, rankings and an ROI.
Ready For More Patients?
Book a call and we’ll show you the roadmap to get more patients.
Here’s what we’ll cover:
1
Current Performance
A review of your current performance, compared to your top competitors.
2
Growth Opportunities
“Low hanging fruit” that you can attack right away for results.
3
Total Addressable Market & Areas For Improvement
A data driven forecast showing your practice how much traffic and leads you should be getting and a realistic timeline for how long it will take to meet your goals.
As a busy dentist, we know what you care about – new patients. Not rankings, not traffic, not leads…BOOKED patients. Everything we do is focused on optimizing your campaigns to generate new business, not waste your time with tire kickers.
A Committment To Quality
The only way to win is to be the best, which is why we invest so heavily into executing the work perfectly.
Completely White Glove Service
You’re busy, so we handle everything for you. We keep you integrated and briefed, but we happily handle the heavy lifting.
Always Readily Available
We are always on stand by for our clients. Our consultants hold regular status calls to review progress and review results.
Peer Recognized Experts
We’re genuine experts with a ton of experience and a serious track record for success. We practice what we preach and we’re really good at it.
NOT CONVINCED?
Let Us Show You What You’re Missing!
We can show you exactly what your website’s revenue potential is. Our analysts built a report that uses your data to construct accurate forecasts for how much traffic and leads you’re missing out on.
We are excited to announce we are currently developing a brand new website to better enhance our client experience. While the timing is never ideal, its one of those things we must do in order to stay relevant in 2024’s digital marketplace. This landing page has most of our pertinent information, however if you have any questions please book a call or reach out via email!